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05-08-2008, 04:12 PM
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Join Date: Apr 2008
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The Most Powerful Search Engine Optimization Tactic: Simplify, Simplify, Simplify (Search Engine Land)
The most important thing you can do when talking to an Search Engine Optimization client (be it your boss in your company, or a different company you consult for) is to learn how to explain SEO in the simplest terms possible. When you are dealing with a non-SEO type, use the 30 second rule: explain it clearly in 30 seconds or less. If it takes you longer than that, your chances of getting them to understand what ...
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