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06-21-2008, 09:26 AM
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Google AdWords Team Discusses Factors that Influence Quality Score (Search Engine Rou
So, you want to keep a great Google AdWords quality score. What do you need to consider in your ads? AdWordsPro.Sarah tells us in a Google Groups thread. There are six things to consider. CTR : The higher, the better. Account structure : Your keywords should be in "tightly themed ad groups." Landing Page Quality : More information here . Account history : Your average CTR. ...
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